پـ کـز

مئی 9, 2006

نجغٹآہاوارہاونرونمرونامکاونماورناامیکون

رنکموریکنمورنکومرانکامورانوم

وراناومیانموانیکورانیکمورنایکومرنایاموریانکم

رناکمرانکامکوراناکمراناکمیوراینامور

مورانامکوراناکموارنایکومرنکاکمورانیک

ھصدتبدتبب،ع،ےع،ع،۔فقےعس/فےقعس،عقسےع

قفےغسعقغعغ۔قسغعغقسے

قفغسعقفےغسعغقفےعسغعےفقغسعغ،عقفسغعقفغسایام؛مغیبمککاکامکورانکاکیموراکاکمونا

رغنمروا؛نیاکامورناکیماروناکیموارنکامورناکیمانکایک

مورنغموارہنامرہنا؛مروینامراکمانرکم؛

پـ کـز

مئی 9, 2006

آہاوارہاونرونمرونامکاونماورناامیکون

رنکموریکنمورنکومرانکامورانوم

وراناومیانموانیکورانیکمورنایکومرنایاموریانکم

رناکمرانکامکوراناکمراناکمیوراینامور

مورانامکوراناکموارنایکومرنکاکمورانیک

ھصدتبدتبب،ع،ےع،ع،۔فقےعس/فےقعس،عقسےع

قفےغسعقغعغ۔قسغعغقسے

قفغسعقفےغسعغقفےعسغعےفقغسعغ،عقفسغعقفغسایام؛مغیبمککاکامکورانکاکیموراکاکمونا

رغنمروا؛نیاکامورناکیماروناکیموارنکامورناکیمانکایک

مورنغموارہنامرہنا؛مروینامراکمانرکم؛

Pakistan Press Foundation

مئی 5, 2006

Journalism in Pakistan – An Overview 

The last two decades have witnessed increased freedom for the print media and a liberalization of the broadcasting sector in
Pakistan.  The transformation towards a freer political and media environment begun in 1988 with the relaxation of procedures for starting new publications, which resulted in the mushrooming of a number of newspapers and magazines.  Today there are over one thousand publications in the country.  In major cities, dozens of newspapers compete for limited circulation and advertising revenue. 

Many private satellite and cable television networks vie, in similar fashion, with state-run television systems.  Independent television stations now broadcast popular news and current affairs programmes that are often critical of the government policies and personalities.  More than one hundred licenses have been issued for private radio stations, but very few licenses have been granted for community radio stations.  Unlike television, however, these radio stations cannot produce news or current affairs programmes.

Internet use is increasing at an astounding rate.  Some six million Pakistanis in more than a thousand cities, towns and rural centres are connected to the Internet.  Lack of software in local languages, however, has restricted the usefulness of Internet for the vast majority of citizens.

Thus, media, particularly print and independent television, are to some extent free and pluralistic.  Newspapers, magazines, and television channels provide Pakistanis with a wide range of political, economic and social news and views and criticize government and political leaders — even though some pay the price for exercise of this freedom with disturbing regularity in the form of threats, violence and economic pressure.  Journalists and rural journalists in particular face unchecked abuses of power by local authorities, feudal lords and political groups, who have the means and the will to deliver brutal private punishment.  An important constraint to freedom of expression is the culture of secrecy in government and bureaucracy, which control much of the information in the country.  Freedom of expression in
Pakistan is still very fragile and needs to be protected, promoted and nurtured.

Daily newspaper circulation per capita is among the lowest in the world.  Low literacy rates, urban orientation of the press and cost are factors influencing the low circulation.  The potential readership outside the cities is largely untapped because of a shortage of regional publications highlighting the concerns of rural areas. 

The dramatic increase in the number of publications in recent years, however, is not concomitant with trained personnel and many journalists, especially rural journalists lack the basic technical and professional skills to cover the diverse range of complex issues affecting their communities such as health, security, education, sanitation, transportation.

In the emerging democracy of Pakistan, electoral politics has increased the importance of rural centres.  Despite the creation of local governments in 2000, with provisions relating to transparency and access to information, the media to date, have not managed to perform their role of keeping the public informed of developments in rural
Pakistan.

The main needs for attention, therefore, remains professional training of journalists and raising their awareness of social, economic and political developments as well as of laws relating to freedom of expression and access to this information.

The Pakistan Press Foundation  

The Pakistan Press Foundation (PPF) was established in 1967 as a non-profit organization and continued working until 1974, when it had to suspend operations due to the political environment then prevailing in the country.  It was reactivated in 1992, and has since been involved in assisting the development of independent media in Pakistan by conducting training programmes for journalists, carrying out projects in research and documentation and campaigning to defend and promote freedom of the press. 

The PPF regularly organizes training programmes and seminars, in rural centres as well as in the cities on issues facing the Pakistani media.  The organization has worked for the improvement of professional skills, and in helping to raise journalists’ awareness on professional, social, political and human-rights issues as well as those related to the environment.

The PPF collaborates with local, as well as leading national and international organizations including local press clubs and journalists’ unions, Council of Pakistan Newspaper Editors (CPNE), All Pakistan Newspaper Society (APNS), Asia Foundation, Panos South Asia, Free Voice, UNESCO, Commonwealth Press Union (CPU), Friedrich Ebert Stiftung (FES), The Thompson Foundation, The British Council, The Knight International Foundation, National Endowment for Democracy, European Union and The Freedom Forum.

In addition to capacity building the PPF is committed to the promotion of freedom of the press in Pakistan.  PPF organizes training programmes on press freedom, the rights of journalists and journalistic ethics.  PPF has played a leading role in promoting the use of the recently introduced access to information laws and in lobbying for improvement of these laws.

In 1999, the PPF established the PPF-Vicky Zeitlin Media Library and Training Centre, which house an extensive collection of publications on the media and issues of interest to the Pakistani media.  Training workshops and seminars are regularly held at the training centre.

PPF is working to make harassment of journalists and news organizations politically and socially unacceptable.  The foundation produces the PPF Newsflash, a service designed to highlight threats to press freedom in the country.  PPF also coordinates financial support for victimized journalists. 

The PPF is involved in research and documentation on mass communication in Pakistan.  The weekly PPF Media Review, in English and Urdu, compiles important news about the media.  The organization has produced a number of reports and publications.  PPF is also involved in producing manuals and handbooks on journalism in Urdu and Sindhi language.

The PPF is a member of the Commonwealth Press Union (CPU), International Freedom of Expression Exchange (IFEX), World Press Freedom Committee (WPFC), Asian Media Information and Communication Centre (AMIC), Council of Asian-Pacific Press Institutes (CAPPI) and the Asia-Pacific Communication Network. 

The PPF maintains a web site at www.pakistanpressfoundation.org.

Vision 

PPF vision is firmly based in the concept of pluralism and media independence.

PPF envisions a Pakistan where the media have the freedom and capacity to reflect the realities of society accurately, in a manner that captivates the interest of their readers and audiences. 

Mission 

In order to achieve its vision PPF sees its mission as promoting, supporting and protecting media freedoms and to build professionalism amongst the media in Pakistan. 

PPF defines its mission as

Developing and promoting free, independent and professional media in Pakistan 

Objectives (June 2006-June 2008) 

Over the next 3 years, PPF will continue to consolidate and develop the core programmes of improving standards of journalism, promoting freedom of expression and enhancing public debate, by building an effective and sustainable organization base to support these programmes.  Another major goal is to consolidate institutional learning based around the core programmes by focusing on documentation of learning, consolidating interventions through the development of training manuals and investing in more rigorous monitoring and evaluation.

PPF aims at meeting four objectives

1. Improving professional standards of journalism particularly of the rural media and induction of women in journalism. 

2. Promoting and defending freedom of expression and access to information promoted and protected.  3. Enhancing level of public debate through the media. Objective 1 Improving professional standards of journalism particularly of the rural media and induction of women in journalism. 

The projects that PPF plans to undertake to improve professional standards of journalism particularly of the rural media and induction of women in journalism includes the following.

1.  Further develop and upgrade the journalists training programme for rural women and journalists.

2.  Gender in Journalism Awards

3.  To assist in the institutional development of rural press clubs.4.  Assist in the professional rehabilitation and development of journalists and media organisations in areas affected by the earthquake of October 8, 2005. 

Project 1: Develop and upgrade the journalists training programme for rural women and journalists. 

A majority of Pakistanis live and work in the semi urban and rural districts outside the provincial capitals and main metropolitan centres of the country.  Following the devolution of power to local governments in over 100 districts all over Pakistan, some of the power base has also shifted to these areas.  Districts have thus become a nucleus of increased activity, where union councillors and mayors – elected representatives from among the residents of the area – have some control over development funds and local politics. 

The district-based journalist has thus become an important player in the evolving scenario of devolution of power in Pakistan.  If media is an agent of change, then the journalist is the foot soldier who can bring about that change.

Historically, the growth and development of media in Pakistan has been in the main metropolitan centres.  This phenomenon is not unique to
Pakistan.  However, what is perhaps different in the Pakistani context, and in fact in most developing economies, is that this growth has remained confined to the urban centres and has not filtered down to the districts.

The district correspondent thus remains neglected, often working in isolation and with little support from his organization whether financial, moral or professional.  District correspondents are often poorly educated and grossly underpaid – or even unpaid – journalists who cannot rely on journalism for their sustenance.

PPF’S Rural Journalism Skills Development Programme has played a significant role in meeting the need for trained journalists in rural areas of
Pakistan.  The programme, started in 1995, coincided with a dramatic growth in the number of publications and a parallel rise in the number of rural correspondents, most of whom have had no experience of working in news organizations.  In the cities, newcomers learn from senior colleagues, but in rural areas correspondents generally work alone and do not get on the job training

Over 400 workshops have been organized, in which over 6,000 journalists have been trained throughout the country including remote rural communities.  Journalists participating in training workshops are provided basic training in newsgathering, writing and transmission and are introduced to important professional as well as social and political issues.

The Rural Journalism Skills Development Programme has also contributed to raising the awareness of rural journalists to the issues relating to press freedom and ways of defending and promoting this ideal.  The rural journalism skills training includes workshops and seminars on press freedom, rights of journalists and journalistic ethics to make local journalists aware of their rights and responsibilities.  The workshops introduce rural journalists to the universal concepts and instruments related to freedom of expression.

PPF has received wholehearted co-operation from the rural communities, journalists and the local administration in organizing training workshops.  In most instances, the workshops are organized in the premises of the local press clubs.

PPF utilizes the services of distinguished professionals, including editors and senior journalists from national and regional newspapers for the training programme.  Facilitators and resource persons participate in regular training or trainers programmes to upgrade their skills. 

The Rural Journalism Skills Development Programme has made efforts to raise the status and standing of rural journalists who are generally treated very poorly.  They work only part-time and are poorly paid.  Some are asked to guarantee the sale of newspapers in their area.  There is no job security and journalists with many years of service can be fired without just cause.  Feudal lords as well as officials and the police resort to bribes, threats, physical force and imprisonment to prevent rural journalists from reporting unpleasant news

Since 2001, PPF has been organizing feature writing training workshops for rural women and distributing their features to newspapers all over the country.  The Journalism Training Programmes for Women aims at imparting skills to educated women to write for national and local newspapers and magazines.

This programme includes training in news writing, article writing, ethics of journalism, maintaining reference records and other related subjects.  Every part of the programme is followed by practical exercises and discussions.  PPF maintains contact with participants and provides them professional advice for publication of articles written by them.

The PPF plans to build on the considerable talent that has identified in previous training programmes to make efforts for professional development of rural journalists, including rural women.

The long-term objectives of this programme are to improve the quality of news coverage from the rural areas of Pakistan and to create a pool of trained journalists, including women, to enable publication of newspapers and magazines from rural areas. 

While the emphasis during the last decade has been to provide basic training to a large number of rural journalists and women to meet the explosive growth in demand for journalists, the focus over the next three years will be on developing the high level of skills of a smaller number of rural journalists so that they may be able to investigate and cover complex issues.

Rural journalists who have participated in the basic training workshops in smaller centres and show greater promise and commitment to the profession will be invited to participate in the advanced training workshops (Level-2 workshops) that will hold in larger cities.  The emphasis of workshops in larger cities is on improving coverage of political, social and economic issues and advanced professional skills such as investigative journalism and in depth news and feature writing.  The programme will thus help to increase the range of issues covered from rural areas. 

PPF will to add a third level of training for successful level-2 workshops participants.  The level-3 training will aim to raise the profile of participants and provide them with opportunity to network with leading political, social and business leaders in provincial large cities.  The long term of level-3 workshops will be to create a network of journalists with links with decision makers at provincial and national level who would be able to work for development of media in their areas. 

Level-3 training PPF will also arrange for internship of rural journalists in news organizations in large cities.  This will give rural journalists practical experience of working in professional news organizations for the first time.  Rural journalists will thus be able to better appreciate the needs and constraints of news organizations.

In addition to practical training in news organizations, level-3 training will include several activities including study tours, journalism training sessions and interaction and discussions with senior journalists. Journalists working for radio and television networks regularly participate in training activities of PPF.  With the explosive growth of television and similar growth expected in the field of radio, there need to develop the capacities of broadcast journalists so that human resources are available for the rapidly expanding sector.  

The PPF rural journalism training initiatives are ideally suited for expansion beyond print into area of radio production and developing links with new stations as they come on line.  Rural journalists and women trained by PPF under the programmes could provide the professional human resources for this new medium.

PPF will explore the feasibility of working with Pakistan Press International (PPI), the country’s independent news agency, to produce daily radio news and current affairs programmes.  This would provide quality news and current affairs programmes that small independent radio stations would not be able to produce on their own. 

Over the next three years, PPF will also focus on developing its capabilities in radio journalism and plans to recruit trainers with radio expertise and develop courses in radio journalism aimed at rural journalists.

Project 2: Gender in Journalism Awards 

The Gender in Journalism Awards has been established by PPF with the support of UNESCO in 2003.  Two awards, each carrying cash prize of Rs. 50,000 (US$ 850) are aimed at recognizing the contribution of journalists towards gender related issues.

1) One award is for outstanding coverage of any issue by a woman journalist.  This award recognizes the competence and contributions of women to journalism and provides role models for women entering or thinking of entering the profession.

2) The second award recognises excellence in reporting gender.  This award, open to both male and female journalists, contributes to the creation and dissemination of models of excellence and best practices in coverage of gender issues.

Over 150 entries, comprising news stories, columns, articles and features are received each year from all parts of the country.  The awards are judged by eight eminent journalists, media academics, human rights and women’s rights experts.  UNESCO and PPF each nominate four judges.  Efforts are made to ensure that there is gender balance among judges representing a diversity of languages, viewpoints and geographic distribution of publications.  PPF acts as the secretariat of the awards and the secretary-general of PPF as the convenor of the jury. 

PPF plans to continue the awards over the next three years.

Project 3: To assist in the institutional development of press clubs.

The press clubs in Pakistan can play an effective role in developing the professional capacities of local journalists and in providing security to them from capricious acts of revenge from local elite.

As an institution, the district press club is an important forum available to district journalists.  It is a focal meeting point for the district journalist, serves several useful purposes for the journalistic community and provides a platform to redress individual and collective problems of working journalists.

The overall goal of the project is to develop model press clubs that can be catalytic to the institutional development of press clubs and similar institutions. 

PPF’s vision of model press club is as follows:-

1. The model press club is one that plays a key role indeveloping the professional capacities of local journalists

2. The model press club works effectively to raise awareness of local journalists on important issues facing society. 

3. The model press club will develop its organizational capacity to meet the professional needs of journalists and the community in an effective manner.

Over the next three years, the project envisages assisting in the development of press clubs in the provinces of Sindh and Balochistan as well as in the areas affected by the earthquake.  The province of
Sindh has the most effective regional press and with some assistance, press clubs can be play an important role in raising the professional capacities of local journalists.

By comparison, the media and press clubs the province of
Balochistan, neighbouring Sindh remains underdeveloped.  The press clubs in Balochistan can learn from press clubs in Sindh and with networking and professional assistance, these press clubs can play a leading role in developing the capacities of local journalists in Balochistan, the country’s most underdeveloped province.

All press clubs in areas affected by the earthquake of October 8, 2005 were destroyed.  Re-establishment of press clubs in the area is essential for local journalists to resume their professional responsibilities.

Initially 30 press clubs from Sindh,Baluchistan, NWFP and
Azad Kashmir will be short-listed for development as model press clubs to reach a final selection of 25 partner press clubs.

The PPF, in collaboration with local press clubs envisages the following activities for the development of press clubs:

-  Survey of press clubs
-  Consultative workshops on developing common strategy for rural press clubs
-  Workshops on development of strategies and workplans in each press club
-  Publication of report on state of press clubs and directory of district press clubs
-  Training of trainers workshops press clubs. 
-  Support to press clubs to organize training workshops and seminars for local journalists
-  Develop capacity and provide support to district press clubs to identify and implement projects in their districts

Project 4:  Assist in the professional rehabilitation and development of journalists and media organisations in areas affected by the earthquake of October 8, 2005. 

PPF has been involved in highlighting the losses suffered by journalists and media organisations in areas affected by the earthquake on October 8, 2005. 

The earthquake measuring 7.6 on the Richter scale devastated large parts of North West Frontier Province (NWFP) and Pakistani controlled
Azad Jammu and Kashmir (AJK).  According to official figures the death toll was estimated at over 73,000, including 17,000 children, and the number of injured is estimated to be over 70,000.  Over 400,000 houses have been destroyed and the number of homeless is estimated to be 3.3 million. 

Pakistan Press Foundation (PPF) has fielded three media assessment missions to earthquake affected areas to assess losses and needs of media personnel and institutions affected by the earthquake.  The first mission visited the area from 15 to 23 October 2005, the second mission from 9 to 16 November 2005 and the third from 1 to 12 April 2006.

The missions consulted with survivors, journalists, editors, social workers, representatives of national and international NGOs engaged in relief operations, officials of WHO and other international bodies, government officials, army personnel and ministers of NWFP and AJK and Pakistan government to ascertain the losses and needs of media personnel and organisations. 

Preliminary reports issued after the first two missions was widely appreciated by local journalists as well as by national and international media personnel and organisation.  The reports also resulted in emergency support for the earthquake victims by individual and institutions within and outside the country.

Journalists and other personnel working for media organisations suffered terrible losses due to the earthquake.  Three hundred and one persons working for the media suffered personal or property.  Eleven were killed and 19 injured.  Eighty-eight family members of media personnel were killed and 20 injured.  Two hundred and thirty one houses of media personnel were destroyed and another 70 suffered damages to their houses. 

Out of twenty press clubs and offices of journalists unions in the area, premises of fifteen were either destroyed or damaged.  In most cases, furniture and equipment in damaged premises of media organisations were destroyed.

The earthquake demonstrated, yet again, that the country is ill served, especially in times of crisis, by the long-standing state policy of not fully opening the electronic media and telecommunication services.  This policy is most severe in Azad Kashmir where successive governments in
Pakistan have not allowed the operation of independent radio stations or private mobile telecommunication services. 

Thus, when massive landslides caused by the earthquake blocked roads to many parts of the affected areas and destroyed landline telephone and telegraph systems, the country suddenly found itself without any means of communicating with millions of people devastated by the calamity.  Victims in the remote towns, villages and hamlets that dot these mountainous regions, found themselves isolated, trapped and without any way of communicating their plight and needs to those in a position to help.

PPF has now embarked on a consultative process to develop an assessment and action plan for long-term rehabilitation of media in the earthquake affected areas.  The process includes the following:-

1.  Seeking comments and suggestions on the preliminary report from all stakeholders concerned with rehabilitation and development of media in earthquake-hit areas.

2.  Organising two regional consultations on needs of media in NWFP and Kashmir for journalists from the earthquake-affected areas to consider this report and comments by other stakeholders from the affected areas.

3.  Organising a national conference on the needs and role of the media in the reconstruction of the earthquake affected areas with participants from media from NWFP and AJK as well as by other stakeholders interested in the reconstruction and development of the media in these areas.

PPF will develop a detailed plan of action after the completion of the consultative process.  However, based preliminary assessments and PPF’s experience and expertise, the organisation could be involved in the following activities in the earthquake affected areas.

-  Developing professional capacities of local media personnel.
-  Developing capacities of local personnel in starting and operating radio stations.
-  Lobbying for reform of restrictive information and communication policies.
-  Working for effective access to information policy and practices to ensure transparency.
-    In rehabilitation and reconstruction activities.
-  Facilitate development of press clubs and other media institutions.
-  Promote better interaction between journalists and civil society organisations and Institutions working in the area.

Objective 2:  

Promoting and defending freedom of expression and access to information. 

Freedom of expression and the rights of journalists to report with freedom continue to be threatened in Pakistan.  The Pakistani press operates in an environment where the basic democratic rights of a free press are frequently violated. 

Government, as well as political, ethnic and religious individuals and groups hinder free reporting of events and information by restrictive policies as well as threats, intimidation and even violent attacks on the media personnel and organisations.  Journalists and media organisations frequently become victims of many forms of harassment and physical harm, including arrests, illegal detentions, kidnappings, physical injuries, threats of death, and raids on their homes, false legal actions and threats to their family members.  A number of Pakistani journalists have lost their lives for daring to report the truth

PPF has been involved in defence and promotion of freedom of expression for over a decade.  PPF activities in defence of freedom expression include

1.  Developing capacity of journalists to monitor attacks on free expression.

2.  Producing news alerts to highlight attacks on freedom of expression.

3.  Establishing an annual press freedom award to recognise journalists who have contributed to promoting freedom of expression in Pakistan. 

Project 1:  Developing capacity of journalists to monitor attacks on free expression 

PPF has been working to develop the capacities of journalists throughout
Pakistan to work effectively for the defence and promotion of freedom of expression.

PPF is working to establish a national network of freedom of expression to gather, document and monitor violations against the press.  Particular attention is being given to rural areas and smaller cities, where hundreds of attacks on freedom each year go unreported.

In order to develop the capacities of freedom of expression monitors, PPF organises workshops for journalists to discuss national and international concepts and instruments related to freedom of expression and forms harassment Pakistani journalist’s face in both the cities and rural areas.  Participants discuss the need for supporting press freedom and the modalities of how individual journalists, press clubs and other media organisations can monitor attacks on press freedom and support those who have been victimized.  The workshops include practical exercises on investigating and reporting attacks on press freedom and on effective advocacy techniques.

PPF has been lobbying for press freedom and an end to the culture of secrecy.  The aim of the project is to establish an effective national network of journalists able to monitor and defend freedom of expression and promote access to information.

Access to information ordinance was introduced for the federal government in Pakistan in 2000 and it became operational in December 2004 with the implementation of rules for applying for public information.  The local government ordinance introduced local governance in Pakistan in the year 2000 also includes provisions for access to information by journalists and citizens.  There is so far no access to information laws relating to provincial governments and PPF has been lobbying for provincial access to information laws. 

The access to information laws in Pakistan have many flaws but, though these laws may be imperfect, PPF believes that they should be applied and tested to the greatest extent possible so that the deficiencies in law and practice could be identified and the movement can continue for reforming the laws. 

Government departments so far do not have any institutional mechanism for prompt handling of access to information requests.  Citizens and journalists can only create such mechanisms through pressure and the use of existing laws.  There is also a need to promote a culture among citizens and journalists to seek authentic information available in government departments and organisations.

With this view, the press freedom workshops include sessions to make journalists aware of the freedom of information laws and to train them to file applications for information under the relevant laws.  The PPF has so far trained over 600 journalists in which participants have filed over 300 requests for information. 

This initiative of PPF to use the tools available to ensure transparency and good governance has been appreciated not only by local journalists but also by UNESCO, which in a report said PPF’s “press freedom monitoring work opened flood gates to freedom of information requests to Pakistani government.”

The PPF relies on the network of press freedom monitors to collect information that it passed on in the form of “PPF News Alerts” to national and international organisations, human rights groups, media, and journalists to keep them informed of threats.  Many respond with appropriate protests. 

Project 3:  Press Freedom Award 

The Pakistan Press Foundation (PPF), with support of UNESCO, has instituted an annual Aslam Ali Press Freedom Award to recognise courage and professional commitment of Pakistani journalists and media organisations and to focus national and international attention on the state of freedom of press in Pakistan.  In the long term, the awards will promote a culture of freedom of expression in the country.  The amount of the annual award is Rs. 100,000 (US$ 1,700).

Objective 3:   Enhancing level of public debate through the media. 

The projects PPF plans to undertake to achieve enhanced level of public debate through the media include-

1.  Strengthening linkages of civil society organisations with the media.

2.  Weekly seminar series for journalists

3.  Developing PPF library and documentation centre 

Project 1: Strengthening linkages of civil society organisations with the media. 

The overall objective of the project is to promote coverage of local social issues with emphasis on human rights and democratic development and strengthening the capacity of local bodies and civil society organizations to promote, through the media, greater awareness of important social problems in rural areas.

The target groups are rural journalists, local government bodies and CSOs focusing on social issues.  The main activities are training workshops, seminars, networking between local bodies, NGOs and journalists.

Local government organisations as well as CSOs, working on social issues, lack media skills.  Journalists lack adequate appreciation of local issues and social and human right issues and accept injustices as a part of rural tradition.  There is also mutual suspicion between journalists and NGOs.  The result is that concerns and efforts of local institutions and CSOs are not properly reflected in the media.  Better understanding between local government institutions, CSOs and journalists can considerably increase the impact of efforts to raise awareness of social issues.  Better networking with local government institutions and NGOs enables rural journalists to make use of these valuable sources of news

The rural press can be an effective tool to raise the awareness of the overwhelming majority of the Pakistan’s population and to provide the local perspective on issues of national and international concern.

The project works to develop networks of NGOs and journalists in each of the project districts to gather and document information concerning social issues and disseminate them to the media.  The individual networks are linked with each other through a network facilitated by PPF.

Two district network coordinators, one from among CSOs and one from among rural journalists, are appointed in each of the project districts.  The network coordinators are responsible for maintaining contact with local bodies, CSO’s and journalists within their area and with PPF.  The network coordinators are also responsible for organising workshops and other activities in their areas.

Activities under the project include

- Training of trainers workshops for network coordinators.
- Training workshops to enhance media skills of civil society organisations.
- Awareness raising workshops for rural journalists.
- Meetings of district network coordinators.

Project 2:  Weekly seminar series for journalists 

The media in Pakistan are increasingly realizing the need to keep up with the changes sweeping the country.  These changes include the first steps of democracy, deregulation of economy, privatization of government-owned enterprises and a heightened concern for social, environmental and development issues.  Running parallel with all these are rapid advances in information technology.  

There is need for debate and discussions on the issues journalist are facing today.  Realising the need, PPF introduced the weekly seminar series in Karachi on current issues to enable journalists to better understand issues they cover.  The seminars have a loyal following among city journalists.  Over the next three years, PPF plans develop the project with better planning of seminars, recording and documenting the proceedings and better dissemination of the reports of the seminars.

Project 3: Developing PPF library and documentation centre 

The PPF – Vicky Zeitlin Library and Media Centre has become a focal point for journalists and students of journalism to interact discuss and debate professional, political and social issues.  The PPF-Vicky Zeitlin Library and Media Centre are housed in 1,000 square feet of office space in the centre of the newspaper district. 

The Centre is the only specialised media library available to working journalists in Karachi, Pakistan’s most populous city.  The library of the University of Karachi is the only other source of reference material on the media, but its use is limited to university students.  Located 20 miles from the city centre it difficult for journalists to have access to the university library.  

PPF has assembled a sizable collection of information on the media facilitating access to media resources and further promote journalism in
Pakistan. 

Over the next three years, PPF plans to expand the scope to the library to include:

-  Subscription to major international magazines in journalism.
-  Textbooks on major aspects of journalism..
-  Maintain an audio and video resource centre.
-  Provide public access to Internet facilities.
-  Place citations of library collection on the Internet to facilitate access by researchers to material about Pakistan.
-  Provide a reading and conference room for professional journalists and students of journalism.

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مئی 5, 2006

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